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Effective Elements To Include In Your Next Email Marketing Campaign

To entice someone to click on your email and then engage, you’ll need to be intentional with its content and design.

Mollie barnettKen louiePatrick wardAlfie dawsonNord commsRekha thomasMelissa kandelMaria amalia rojasCade collisterPath forward marketingForbes communications councilSummaries with in depthHighly personalizedGil minerSeemingly counterintuitiveBuy this jacket

Should Your Company Weigh In On Controversial Events? How To Decide

While these comments are often well-intentioned, they can sometimes miss the mark or garner an unexpected response from customers.

Patrick wardKaren quinnNord commsNamita tiwariMonica kumarKen louieLeslie postonMaria amalia rojasMollie barnettCade collisterSandra pretoriusVikas agrawalAshleigh chevalierConglomo corpYour teamForbes communications council

Why Who You Are Matters To Your Customers

No matter what you are selling, at the end of the day, you are connecting on a human level.

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12 Important Initiatives Comms Teams Are Tackling In Quarter Three

With so many audiences and responsibilities, a plan to tackle pressing issues, make improvements and take the organization to the next level is key for comms leaders.

Erica morgensternRoshni wijayasinhaTom treanorMaura kennedyMollie barnettDana nowickJonathan kaufmanShanita akintondeBethany halePatrick wardMelissa kandelSpaventa groupForbes communications councilMenkiti groupAhead of market results fromEvents and

17 Tips For Companies That Choose To Express Support For Social Causes

Company leaders have a lot to carefully consider as they try to decide if their organizations should wade into political or social commentary in 2023.

United statesMollie barnettPatrick wardAsad kausarCamille weleschukOmar el bahrEllen sluderUdi ledergorDixie robertsJennifer haasAlexi lambert leimbachHarshida acharyaBob pearsonAnne marie malechaJonathan shroyerMenkiti group

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