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PHOTO FROM MINI AUTOSTUDIO CEBU By Kap Maceda Aguila AFTER HAVING forged a partnership with a new dealer principal in Cebu, Mini Philippines is looking to gain a firm foothold in the Visayas-Mindano region. Its push will start with the establishment of a pop-up store, which opened last Friday. The 8,000-square-feet Mini facility on N. Escario Street Cor. Tojong Street, in Camptuhaw, Cebu City is operated by Mini AutoStudio Cebu, led by dealer principal Pancho Luzuriaga. AutoStudio Philippines Corp. acquired the Mini dealership in Cebu in late 2019. Mr. Luzuriaga described the shop as a “memorable milestone,” and is structured differently from a typical pop-up showroom. It features a two-car display, a lifestyle area with Mini-branded items for sale, a lounge, and even a two-bay service center. Mr. Luzuriaga shared that it took six weeks to construct the showroom. ....
SunStar Posh car brand opens showroom, eyes more expansion in VisMin SHOWROOM. There is no stopping Mini Philippines to grow its business amid these tough times. Just recently, it opened its pop-up store on N. Escario St., Cebu City to showcase its new models and bring them nearer to Cebu’s sophisticated market. / MINI PHILIPPINES + February 13, 2021 DESPITE the impact of the coronavirus pandemic in the automotive industry, Mini Autostudio Cebu launched its new pop-up store along N. Escario St., Cebu City to bring the brand’s experience closer to its market in Visayas and Mindanao. Willy Tee Ten, president of Autohub Group and Mini Philippines, called the launch a milestone as it was not easy to build and open a store during these challenging times. ....