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Shifting tides: Southeast Asian consumers adapt spending amid challenges insideretail.asia - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from insideretail.asia Daily Mail and Mail on Sunday newspapers.
As the cost-of-living surges and other such challenges plague the every day consumer most agencies are catering to, is the ad world at risk of being too inward-facing and obsessed with new distractions such as AI? Campaign asks if it's time for an industry reality check. ....