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How Can SVOD Survive and Grow?

In this new era of aggregation, how can SVOD adapt using data-driven business models to best serve audiences and reduce churn? Paul Pastor of Struum talks about what he sees as the next stage of growth for SVOD, one that is less focused on a mega-hit mindset and more attuned towards delivering high value to targeted audiences. ....

United States , Mark Young , Josette Bonte , Peter Docherty , Roku Mike Gamboa , Sherry Brennan , Chris Pfaff , Vr Ar Association , Producers Guild , How Can , Chris Pfaff Tech Media , Paul Pastor , Chief Business Officer , Paramount Plus , Streaming Media West , Streaming Media Connect , Discovery Plus , Mike Gamboa , Consultant Sherry Brennan , Streaming Media East Connect , Jim Long , Digital Media Strategie Josette Bonte , Online Video Industry , Enterprise Video , Media Entertainment Video , Ott Tv ,

How Roku OneView Helps Cross-Channel Advertisers Leverage More Data

Roku Director of East Coats Sales Jessica Masters discusses how Roku has deployed OneView to help users leverage cross-channel streaming data since acquiring dataxu. ....

Nicole Fencel , Roku Mike Gamboa , Chris Pfaff , Streaming Media East , Roku Originals , Channel Senior Manager Nicole Fencel , Streaming Media Connect , Mike Gamboa , Roku Direct Publisher , Bill Shapiro , Media Entertainment Video , Ott Tv ,