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Instagram opens up to help businesses handle customer service


Instagram opens up to help businesses handle customer service
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ANN-MARIE ALCÁNTARA
, The Wall Street Journal
Companies are confronting a rising tide of digital communications with consumers, across a wide variety of channels
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Companies large and small are increasingly reliant on outside providers to manage their customer communications, enabling consumers to reach businesses through a range of digital means, including email, text messages and social media.
One major link, however, has been missing: The ability to connect these third-party tools with direct messages on Facebook Inc.’s Instagram platform, especially as the social media app has become more of a shopping destination. ....

Customer Service , Digital Communications , Messenger Api , வாடிக்கையாளர் சேவை , டிஜிட்டல் தகவல்தொடர்புகள் ,