Groomer Melissa DeZarate and her stable of clients which includes Billy Porter, Ben Platt, Conan Gray, and Machine Gun Kelly are changing the narrative that makeup is gendered. Her red carpet working is helping to make the beauty industry a more inclusive place.
Men have worn make-up through the ages, apart from the past two centuries, and K-pop stars, celebs and influencers are encouraging more males to take the plunge.
The beauty of
TikTok is anyone from anywhere can pop up on your For You page, and someway, somehow, you can relate to it. With most of us are stuck inside, not being able to meet new people with the same interests as us like before, TikTok has made introductions a bit easier. The social platform has brought the ever-so-smiley
Gabe Adams, in particular, into our lives through our screens with his fun getting-ready-with-me makeup videos.
When he first started posting selfie-style videos, Adams had no expectations of viral success. So when he wasn t amassing high view counts, he definitely wasn t disappointed. Instead, Adams kept posting anyway, showing off how he creates his everyday, soft glam look or bold eye makeup.