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Anthropic launches business plan and app to increase corporate AI adoption

Artificial intelligence platform Anthropic has released a new 'team' plan for companies across industries to leverage its latest Claude 3 model and shape their workflows based on their teams' needs and goals in a bid to capture corporate dollars. ....

Siddharth Jhanji , Melissa Yik , Swiss Army ,

Claude for dummies: 101 on the new AI platform that might challenge ChatGPT

Never heard of Claude? MARKETING-INTERACTIVE breaks it down for you right here as well as why it might be a safer platform and better for marketers. ....

Siddharth Jhanji , Melissa Yik , Capgemini Research Institute , Swiss Army , Open Ai , Constitutional Ai ,

Analysis: Google will destroy billions of private browsing records in settlement

Google has reportedly agreed to destroy billions of data records to settle a 2020 lawsuit that claimed that it tracked the usage of users who were browsing in Google's Incognito mode. ....

Stephanie Liu , Melissa Yik , Incognito Mode , Federal Trade Commission , Incognito Mode , Google Chrome , Google Lawsuit , Big Tech ,

Beyond EPL disruptions: What are StarHub's customers really upset about?

StarHub is back in hot water after customers faced disruptions once again with regards to the English Premier League’s (EPL) over the weekend. The new issues come just three weeks after the opening of the EPL which was sullied with disruption issues caused by the telco.  ....

Liverpool Aston Villa , Starhub Facebook , Melissa Yik , English Premier League , Formula One Italian Grand Prix , Premier League , Jeffrey Lim , Manchester United , Football Games , English Premier League ,

M&C Saatchi Performance elevates Melissa Yik to Country Director Singapore and Roshat Adnani to Managing Partner APAC

M&C Saatchi Performance has announced the promotion of Melissa Yik to Country Director Singapore and of Roshat Adnani to Managing Partner APAC, effective immediately. ....

Kabeer Chaudhary , Honest Bank , Melissa Yik , Country Director Singapore , Roshat Adnani , Managing Partner , Account Director , Amazon Shopping , Beam Suntory , Managing Director ,