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Print Edition: March 27, 2013 I can say with a degree of certainty that we’ve all seen that distinct blue and yellow box in the cupboard at one point in our lives. Kraft Dinner is such a staple North American meal that in 2012 The Walrus named it Canada’s national food. Kraft’s macaroni and cheese in a box is infamous, which is why Lisa Leake and Vani Hari decided to target them in their campaign to educate Americans about food dyes and the potential harm of ingesting them. “Kraft Macaroni and Cheese is an iconic American food product,” said Leake on the ....
Print Edition: June 19, 2013 Awareness campaigns are annoying. There, I said it. Let the shitstorm fall upon me. I’m ready for the world to dislike my opinion and I’m prepared to point out why it’s not such an awful opinion to have. I understand that there are valid reasons behind having awareness campaigns, but I truly believe that none of those reasons are realized when most campaign promotions and events are carried out. The purpose of an awareness campaign is two-fold; first, to make the public aware of a relatively unknown problem, and second, that people will get up and do something about it. ....
Meatless Mondays: not just for hipster cred anymore ufvcascade.ca - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from ufvcascade.ca Daily Mail and Mail on Sunday newspapers.