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Megmeister, adidas Outdoor partner on new Drynamo wool eco base layers | Gear

Megmeister and adidas Outdoor have partnered on the development of high performance, sustainable eco-friendly base layers. The new seamless base layer reduces the amount of waste created during the knitting process and is also 96% biodegradable at the end of life, said the brands. “adidas is an innovative, global brand and we are excited to establish a partnership,” said Megmeister’s founders, Jos and Vanessa Ruiterman. “Both of our brands are pioneers in their fields and important drivers of innovation in the textile industry, especially when it comes to sustainability. “We strongly believe that together we can push the boundaries of innovative, functional and sustainable garments to a new ‘ubergreen’ level, while continuing to further our mission to be the benchmark for generations to come.”

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