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Aldi Ties With P&G In 'Product Of The Year USA' Awards


23rd February 2021
The 2021 Product of the Year USA awards have seen Aldi take the top prize in seven categories, the same as consumer goods giant Procter & Gamble.
Chosen by 40,000 American shoppers in a national survey conducted by Kantar, each of the winning products has been awarded as the “most innovative” in their category by Product of the Year.
“For all the obvious reasons, shoppers are spending less time in the supermarket than ever, but still crave new and innovative products to light up these difficult times. Because of this, we are more excited than ever to announce the 2021 Product of the Year winners and help shoppers find that ‘great new product’ when it matters most, however they do their shopping this year,” said Mike Nolan, Global CEO of Product of the Year Management. ....

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Product Of The Year USA Announces 2021 Award Winners


Product Of The Year USA Announces 2021 Award Winners
The Largest Consumer Survey of Product Innovation Reveals Winners in 41 Categories
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NEW YORK, Feb. 18, 2021 /PRNewswire/ Product of the Year USA, the largest consumer-voted award for product innovation, proudly announces the 41 winners of the 2021 Product of the Year Awards. Chosen by 40,000 American shoppers in a national survey conducted by Kantar, a global leader in consumer research, each of the winning products has been awarded as the most innovative in their category by Product of the Year.
(PRNewsfoto/Product of the Year USA)
Consumer shopping behavior has rapidly shifted in the past year, and the annual Product of the Year Awards provides a trusted resource to easily guide consumers to the best new products on the market. With heightened online purchasing and decreased sampling opportunities, Product of the Year helps shoppers quickly cut ....

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