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Toyota Invites Mexico to Dance to the Beat of Los Angeles Azules for Toyotathon

Little Black Book, Campaign from M&C Saatchi Chilanga celebrates the spirit of Mexico for the annual Toyotathon ....

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Uprising: On the Verge of a Second Renaissance with Pedro Villegas

Little Black Book, M&C Saatchi Chilanga’s creative director speaks with LBB’s Ben Conway about being a “colourful observer”, talent being wasted through fear and creating an impact through passion ....

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Bossing It: Alvaro Dopico

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The partner and CEO at M&C Saatchi Chilanga talks to Laura Swinton about the difference between leadership and just being in charge
For Alvaro Dopico, openness and emotional intelligence are the key between simply being in charge and true leadership. And that means being open about failures, as well as successes – though in an industry that’s all about fame and image, that can be particularly challenging.
Throughout his career, Alvaro has come across various challenges that have built that emotional intelligence and forced him to up his game. In Guatemala, while at BBDO, he learned about what it takes to lead beyond borders. In Colombia, he found himself confronted with the feeling of being an outsider and having to forge a connections based on common love of ideas. ....

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