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Gap Will Be a Failure

Gap Inc. (NYSE: GPS) has hired Mattel President Richard Dickson to be its new chief executive officer. It was time for him to leave Mattel. His boss, Ynon… ....

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Gap Will Be a Failure – 24/7 Wall St.

Gap has hired a new chief executive officer. He may wish he had stayed at his old job. ....

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How Barbie Took Over the World

How Barbie Took Over the World
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The Bold Jewish Woman Who Created Barbie

The Bold Jewish Woman Who Created Barbie
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Barbie's pandemic sales boom followed yearslong revamp at Mattel

One of the biggest consumer hits of the pandemic, alongside Netflix and the Nintendo Switch, is a 61-year-old doll once mocked as outdated and sexist.
Long written off by many parents and kids and criticized for promoting an unrealistic body image Mattel Inc.âs Barbie generated its best sales growth in two decades in 2020. Years of planning and a bit of luck have turned the baby boomer of toys into a go-to item for millions of kids.
The result: Barbie and Mattel have turned a corner, with Wall Street projecting years of growth for the toymaker. And the companyâs shares are up more than 50 per cent in the past year. ....

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