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Growing the local vegan community


Growing the local vegan community
Filed on April 24, 2021
Upfield Professional, the Foodservice division of Upfield behind the brand Flora Plant, sponsored the first-ever vegan category at this year’s Emirates Salon Culinaire,  a series of culinary competitions open to professional chefs, pastry chefs, cooks and bakers, judged by prominent chefs worldwide.
Upfield Professional launched the vegan category referred to as the ‘Flora Plan Four Plates Vegan Dessert Category’. It aims to promote the use of plant-based dairy alternatives to help local chefs and bakers meet the increasing demand for plant-based food. “We hope the dishes created by chefs will give others the confidence to use more plant-based food in their menus,” says Marwan Abidaoud, Upfield North Africa and Middle East corporate lead chef. ....

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The Bajan Reporter | Upfield Announces Vegan Menu Collaboration with Movenpick Hotel


by Bajan Reporter / April 15th, 2021
Upfield, the world’s largest plant-based consumer goods company, announced a collaboration between Movenpick Hotels & Resorts and its new plant-based brand – Flora Plant.
As a way of promoting vegan options in Dubai’s dining scene, Movenpick’s Jumeirah Lakes Towers’ Urban Bar & Kitchen (UBK) restaurant has created two special recipes using the 100% plant-based Flora Plant butter and cream.
The two recipes created are the ‘Flora Plant Vegan Apple Tart’ and the ‘Flora Plant Vegan Truffle Pasta’. Both will be available for diners to try from UBK’s menu from April 3rd. This is Flora Plant’s first hospitality partnership in the UAE and is part of a larger initiative from Upfield to support chefs in meeting increasing demands for plant-based options. More of such collaborations with hospitality outlets are set to be announced over the year. ....

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Upfield announces vegan menu collaboration with [u]bk in Movenpick Hotel


Upfield announces vegan menu collaboration with [u]bk in Movenpick Hotel
Filed on April 7, 2021
Upfield, one of the world s largest plant-based consumer goods companies has recently announced a collaboration between Urban Bar & Kitchen and its new plant-based brand - Flora Plant. As a way of promoting vegan options in Dubai s dining scene, Movenpick s Jumeirah Lakes Towers Urban Bar & Kitchen [u]bk restaurant has created two special recipes using the 100 per cent plant-based Flora Plant butter and cream.
The two recipes created are the Flora Plant Vegan Apple Tart and the Flora Plant Vegan Truffle Pasta . Both will be available for diners to try from [u]bk s menu from April 3 and will be on a special 20 per cent discount the whole month. This is Flora Plant s first hospitality partnership in the UAE and is part of a larger initiative from Upfield to support chefs in meeting increasing demands for plant-based options. More such collaborations with hospitali ....

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