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Omnichannel Marketing - One More Thing from #LMA22 | Legal Internet Solutions Inc.

On this week’s episode, One More Thing, Taryn Elliott (LISI's Director of Client Success and Marketing) chats with Robyn Addis, (COO+CMBDO). Robyn shares that one thing that she did not. ....

Taryn Elliott , Robyn Addis , Legal Marketing Association Annual Conference , One More Thing , Client Success , Marketing Association Annual Conference , Blurring Lines , Growing Importance ,

Launch a Successful Podcast to Differentiate Your Law Firm | JD Supra

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The world of podcasting has erupted with 60 million listeners tuning in each week to hear about an assortment of topics. At the 2020 Legal Marketing Association Annual Conference, the breakout session “The Power of Podcasting” presented by Heather McMichael, media relations manager of Shook, Hardy & Bacon LLP, provided attendees with information on how law firms can build a successful podcast program to align with their marketing plan and brand.
Here are the key takeaways:
Seek out stories that stand out and stack up
It’s easy to take the same route as other attorneys and law firms in terms of marketing, but creating a podcast helps differentiate you from your competition. Find a creative approach to showcase your attorneys’ thoughts on a hot topic in the legal industry or a story in the business section of ....

Heather Mcmichael , Legal Marketing Association Annual Conference , Hardy Bacon , Marketing Association Annual Conference , Wall Street , ஹீத்தர் மக்மைகல் , சட்டப்பூர்வமானது சந்தைப்படுத்தல் சங்கம் ஆண்டு மாநாடு , ஹார்டி பன்றி இறைச்சி , சந்தைப்படுத்தல் சங்கம் ஆண்டு மாநாடு , சுவர் தெரு ,

Let's Get Digital: Focusing on Your Online Presence in 2021 | Legal Marketing Association (LMA)

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.we need to continue to embrace this virtual world by maximizing our digital presence to drive marketing and business development efforts
2020 has been a heck of a year. It has ushered in a sea of change, from how we live our lives to how we conduct business. And that includes marketing and business development.
One of the most surprising outcomes, in my opinion, has been watching law firms embrace technology. Never in my wildest (okay, the most boring of my wildest) dreams did I think I would see widespread use of video platforms and the mobilization of a remote workforce become commonplace in law firms. ....

Gina Rubel , Samantha Mckenna , Connor Kinnear , Legal Marketing Association Annual Conference , Firm Bio , Furia Rubel Communications , Marketing Association Annual Conference , Writing Effective Attorney Bios , ஜினா ரூபல் , சமந்தா மகெந , இணைப்பான் கிநிர் , சட்டப்பூர்வமானது சந்தைப்படுத்தல் சங்கம் ஆண்டு மாநாடு , நிறுவனம் உயிர் , ஃபுரியா ரூபல் தகவல்தொடர்புகள் , சந்தைப்படுத்தல் சங்கம் ஆண்டு மாநாடு , எழுதுதல் பயனுள்ள வழக்கறிஞர் பயாஸ் ,