Anheuser-Busch’s Clydesdales are back at the Super Bowl, but viewers will see numerous ads from first-time advertisers such as cryptocurrency exchanges.
Anheuser-Busch’s Clydesdales are back at the Super Bowl, but viewers will see numerous ads from first-time advertisers such as cryptocurrency exchanges.
$1,400 Stimmy Check All Gone? Bud Light Has Their Own Stimulus
With stimulus once again in the news due to the stimulus checks that have gone out in three rounds since the start of the pandemic last year, Bud Light is getting back into the stimulus game.
During the Great Recession in 2009 and 2010, it was something of a trend for companies, in their advertising messaging, to call what they were selling a “stimulus package,” or sometimes even a “bailout.” It was a way to base their advertising around something that was in the news at the time.
Dominos had a “pizza bailout” in 2009. Iron Hill Brewery offered both a “bailout” and “stimulus” to their customers, which entailed one table at each location getting a free mail.