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New Delhi [India], March 14 (ANI/Hunk Golden and Media): BI WORLDWIDE, a global leader in loyalty and engagement solutions, conducted the first-of-its-kind research, in association with KANTAR, the world's leading marketing data and analytics company, to analyze what inspires, engages, and motivates channel partners in India. The aim was to leverage insights from the research to create robust and reliable tools for brands to understand, measure, and strengthen their channel partner relationships. BI WORLDWIDE and KANTAR are excited to unveil this unique and in-depth research at a virtual launch today, along with inspiring loyalty and engagement domain leaders, market research consultants, and industry stalwarts. The research focuses on channel partners' perspective, to highlight key drivers of channel partner engagement, impact of rewards on channel partners, a research-based framework to measure engagement, and new-age channel partner communication preferences. Speaking about ....
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