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By Emma Wenner | Dec 16, 2020 Kate Johnson has been appointed senior v-p of direct to consumer business for HarperCollins Christian Publishing and HarperCollins Focus. Johnson will start at HCCP December 21 and will be responsible for leading and expanding the company s strategy for the direct-to-consumer businesses, which HHCP said, includes e-commerce stores, online communities, native apps, and subscription-based platforms. She will be based in Nashville, and will work closely with HCCP and HCF s parent company HarperCollins Publishers to form a strategy that aligns with that of the global corporation s. HCCP and HCF s president and CEO Mark Schoenwald cited the importance of a direct connection with readers in a statement announcing Johnson s hiring. This year we have learned that supporting our retail channels and distributors goes hand in hand with knowing our customers more intimately, he said. We have seen a dramatic shift in con ....