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Seasonal shifts vs long-term strategy - The Media Online

Seasonal shifts vs long-term strategy - The Media Online
themediaonline.co.za - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from themediaonline.co.za Daily Mail and Mail on Sunday newspapers.

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Better understanding of the long-term consumer landscape can improve marketing effectiveness

Better understanding of the long-term consumer landscape can improve marketing effectiveness
bizcommunity.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bizcommunity.com Daily Mail and Mail on Sunday newspapers.

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In a world of data, why are we ignoring the big data on creative?

In a world of data, why are we ignoring the big data on creative?
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