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How design helped OpenAI transition from niche to mainstream

Area 17 designed a new identity and site for OpenAI featuring “humanist ” design references and touches of “magic” as it moved from research-focused non-profit to a mainstream talking point. ....

New York , United States , Greg Brockman , Carlos Virella , Sophie Tolhurst , Sam Altman , Mark Jarecke , Ilya Sutskever , Kris Sowersby , John Schulman , Marius Roosendaal , Wojciech Zaremba , Elon Musk , Collins Dictionary ,

About Nike | Communication Arts

AREA 17’s website design for Nike’s new communications platform brings its brand pillars and many media of content together into one online hub. ....

Mark Jarecke , Quentin Renard , Bryan Cohen , Benoit Lemoine , Powell May ,

OXMAN | Communication Arts

AREA 17’s website visually communicates how this design, technology and research company revolutionizes industry to incorporate human and natural interests. ....

Mark Jarecke , Neri Oxman , Jassica Bouvier , Mike Byrne , Benoit Lemoine ,