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Gillette returns to Super Bowl for first time in 16 years

Gillette returns to Super Bowl for first time in 16 years. From PR Week ....

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Gillette returns to Super Bowl for first time in 16 years

The Procter & Gamble grooming brand will introduce its latest product, the GilletteLabs with Exfoliating Bar. ....

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Gillette ends 16-year Super Bowl drought for 'game-changing' new razor

Gillette is looking to cut through to Super Bowl fans as it buys an ad spot for the first time since 2006 on the back of its latest male grooming product, the GilletteLabs with Exfoliating Bar. ....

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Gillette Set to Return to Super Bowl For First Time in 16 Years

Gillette has a new razor it thinks is so sharp that it required the company to return to the Super Bowl for the first time in 16 years. The Procter & Gamble men’s-grooming giant plans to use NBC’s coming broadcast of Super Bowl LVI on February 13 to put the spotlight on its new GilletteLabs razor that comes with an exfoliating bar to remove dirt and debris from the skin. The new ad and won’t play up the usual elements of Super Bowl advertising no celebrities or cute animals or babies. Instead, ....

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P&G's Gillette back in Super Bowl for first time in 16 years

P&G's Gillette back in Super Bowl for first time in 16 years
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