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Swatch and Panerai's 'green' launches at Watches and Wonders 2021

Swatch and Panerai’s ‘green’ launches at Watches and Wonders 2021
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Watch brands from both ends of the price spectrum talk sustainability
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Watch brands from both ends of the price spectrum talk sustainability
Panerai Submersible eLAB-ID: Panerai says it’s a watch with the highest percentage of recycled-based material ever made. It is constructed from 98.6% recycled elements by weight. The case, sandwich dial and bridges are composed of recycled titanium from the aviation industry. It has recycled SuperLuminova™ on its dial and hands, and recycled silicon for its movement escapement. From the sapphire crystal to the gold hands, most of the major components contain recycled-based material. At Geneva’s Watches and Wonders, CEO Jean-Marc Pontroue said they worked with 10 different suppliers for the recycled materials of this concept watch, and that they are willing to share these names and the process with their peers. ....

Carlo Giordanetti , Jean Marc Pontroue , Swatch Art Peace Hotel , Panerai Submersible , Marc Pontroue , Bioceramic Big Bold , Big Bold , ஸ்வாட்ச் கலை சமாதானம் ஹோட்டல் , பெரியது தைரியமான ,

Panerai Submersible eLAB-ID 2021 | Price and Where to Buy

Panerai
Can a watch brand be sustainable? It would be nice to think so. On the one hand it produces inherently long-lasting products (You don’t actually own a Patek… etc). On the other, watchmaking emits pollutants, mines raw materials and uses wasteful packaging just like any other industry. In fact, the watch and jewellery industry uses around 50 per cent of the world’s gold and 67 per cent of its new-mined rough diamonds. The mining of these raw materials causes air and water pollution, soil degradation and the destruction of ecosystems that has a terrible effect on wildlife, oceans and forests. ....

Kelly Slater , Breitling Superocean , Jean Marc Pontroue , Jewellery Council , Responsible Jewellery Council , Pacific Garbage Screening , Mike Horn Edition Submersible , Marc Pontroue , கெல்லி ஸ்லேட்டர் , அணிகலன்கள் சபை , பொறுப்பு அணிகலன்கள் சபை , பெஸிஃபிக் குப்பை திரையிடல் , மைக் கொம்பு பதிப்பு நீரில் மூழ்கும் ,