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The state of grocery in North America 2023

Grocery executives face a host of new challenges, including flat growth and margin pressure. Five trends could point the direction to renewed momentum. ....

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Beyond belt-tightening: How marketing can drive resiliency during uncertain times

During tough times, marketing is often the first to be trimmed. But cost cutting would be a mistake. Instead, companies should invest in marketing as a key to long-term growth. ....

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Six secrets of unleashing the power of retail media

Retail media networks are booming, but increasing innovation is spurring competition. Here’s how to unlock the true potential of retail media. ....

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The Ad Council Appoints 18 New Members to its Board of Directors

/PRNewswire/ The Ad Council, America s leader in using the power of communications to drive social impact, elected 18 new members to its Board of Directors. ....

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