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July 14 2021, 9:17 am | BY Kim Shaw | No Comments Electriclimefilms recently teamed up with Edelman Singapore to deliver an exciting vision for MediaTek’s Dimensity 5G chip campaign.
Shot in both Singapore and Sydney, director Pabz Alexander had to overcome the difficulty of remote filmmaking due to the restrictions around COVID-19. Remote filmmaking has started to become more prevalent in the industry due to the advancement of technology and the difficulties of the pandemic. The end product combined slow motion and reverse effects to highlight MediaTek’s built-in technology for imaging, video, gaming, connectivity and power efficiency. Says André Rodrigues, junior creative, Electriclimefilm: “During shoots, it’s imperative that the director is present with the crew and talents when we require dialogue or emotional responses that will ensure the film’s vision is brought to life. However, with today’s advanced technology, we’re able ....