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Electric car maker feels the power of Switzerland Co-founders of Piëch Automotive, Toni Piëch (left) and Rea Stark Rajcic (right), pose in front of their new two-seater electric vehicle at the Geneva Motor Show on March 5, 2019. Harold Cunningham / AFP Anton “Toni” Piëch, co-founder of the Swiss electric car manufacturer Piëch Automotive, tells SWI swissinfo.ch why he chose Zurich and how he intends to make his mark in a highly competitive market with battery-powered cars for “purists who love technology”. This content was published on May 11, 2021 - 09:00 May 11, 2021 - 09:00 Philippe Monnier Piëch is the great-grandson of Ferdinand Porsche Harold Cunningham / AFP ....