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UNSHAME Kentucky campaign addresses stigma associated with opioid use disorder

September is National Recovery Month and we're revisiting a conversation with Asha Carroll, Director of Social Media Engagement for the media group, Shatterproof which is spearheading an effort to de-stigmatize substance use disorders in the commonwealth. The project is called UNShame Kentucky.

UNSHAME Kentucky campaign launched to address stigma associated with opioid use disorder

Stigma and discrimination against people with substance use disorders (SUD) have directly contributed to Kentucky’s addiction crisis. Now, Kentuckians who have been personally impacted by substance use disorder will take center stage in a stigma reduction campaign that launched this spring. Dr. Greg talks with Asha Carroll, Director of Social Media Engagement for the media group, Shatterproof which is spearheading the effort.

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