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Senior Influence: Why Some Brands Are Finally Dropping Ageism In Their Advertising

As the number of people over the age of 65 increases, some global brands are taking steps to reduce ageism in advertising, both for ethical and business motivations. ....

Mireia Fern , Loredana Ivan , Marc Compte , Sustainable Development Goals Sdgs , University Of Catalonia , Spanish National Research Council , Public Administration , National University Of Political , Communication Sciences , Internet Interdisciplinary Institute , Open University , National University , Political Studies , Chocolates Valor , Best Men Can , Sustainable Development Goals , Advertising Campaigns ,