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It s bright and it s fun. but there are concerns that it is associated with hyperactivity in children. there have been some studies that show that which is why in the united kingdom it s basically banned. you can t use these colors and it s why these two mom bloggers, vani hari and lisa leake want it out of those products. they have petitioned for it to be out of those products. they put their petition on change.org. over 200,000 signatures. so we asked kraft, hey, what do you think about all this? and kraft told us in the u.s. we only use colors that are approved and deemed safe for food use by the food and drug administration. so there you have it. moms versus kraft all over a bright orange yellow color. what s the science behind it? because you know, as you know, anybody who knows a mom, or a dad, who s trying to get rid of some of the stuff from their kids diet to see if they can control behavior in, in, in young children especially, they re trying to get this stuff out of their ....
thanks. we re going to talk to moms who took on that food giant, kraft, one of the most beloved products, vani hari and lisa leake will be on starting point in the 8:00 eastern hour. i look forward to hearing them. still ahead the hair-raising rescue of a hiker after a near-death ordeal in a canyon. plus you love the buzzer beater. coming up. if youthen this willbrids arbe a nice surprise. meet the 5-passenger ford c-max hybrid. c-max come. c-max go. c-max give a ride to everyone it knows. c max has more passenger volume than competitor prius v and we haven t even mentioned. c-max also gets better mpg. say hi to the super fuel efficient ford c-max hybrid. ....
0 time now for the ridiculist. and tonight there s a whole new way to start your day. ladies and gentlemen, i give you sexcereal. that s right, it s a breakfast cereal that s supposed to improve your sex life. sexcereal is also touted as the world s first gender-based cereal. cereal for men has ingredients that support testosterone, according to the company, and the cereal for women has ingredients that support hormonal balance. so, look, i know what you re thinking, why, oh, why, did nott call it pornflakes? i don t know the answer to that question. seems like a missed opportunity if you ask me. sexcereal is basically granola, but it also has stuff in it like pollen and ginger, but the real question is does it work? jane velez-mitchell filled in as host on my talk show today. they did a taste test. it looks like trail mix. mm-mmm. hold on. it s good! are you feeling sexy, dude? it s the after taste. you know, the original initial drive was coming, but then the after tas ....