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Dry January saw weed sales increase as Gen Z turned to cannabis

Gen Z's buyers' strike on alcohol is turning "Dry January: into a skyhigh new year. ....

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Weed sales boom in dry January as people drink less

Increasingly popular alcohol breaks like Dry January are buoying the emerging US cannabis market as more drinkers especially younger ones see marijuana as a healthier alternative. Emboldened by widening legalization in the United States, cannabis sellers now actively market to January abstainers with new products and targeted advertisement, while research shows about… ....

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