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Bring people in to our store because they re they wonder what is in that store. debbie is the owner of tilde, a small gift and jewelry boutique in portland, oregon. yellow. debbie and her assistant joanna jackson put a lot of effort into their window displays. and they have a reason. you want to stop someone who is walking or driving by and make them turn around and come back and wonder what s in there. and so they come in the door to find out what s in here. and then we got them. hey, debbie. how are you doing? good. look at our new windows. i am loving it. at tilde, debbie and joann her assistant have done really fun things with very small amounts of merchandise. i love how you added that little dangly necklace on the on the antlers. it s just fun. it just sort of carries the colors across. linda cahan is not just a neighbor and customer, she s a professional store design ....
Different colors. every color has its own meaning and it s really interesting how colors influence us on so many levels. so, if you re using color to help give your store its identity, linda says choose wisely. yellow actually is the color of optimism. and when you look at yellow, it releases serotonin in your brain, and makes you feel more upbeat and makes you feel a little happier. blue is considered one of the most favorite colors in the world. if you think of any of the big corporations in the united states, a good portion of them have blue logos. because it s also the color of authority, communication, and trust. red vibrates at a different intensity. it vibrates much more quickly than any other color. so, it emits heat. it stimulates us in a very quick way to eat more, buy more, do everything more quickly. ....
Consultant who specializes in window displays and visual merchandising. i always draw it really slowly past your store. and then if it s a new window i stop and take pictures. linda, whose clients have ranged from big national chains like saks fifth avenue to local boutiques says window displays truly are key to attracting and keeping customers interest. a lot of retailers think, oh, i m going to put this sweater in the window and it s going to sell. where in reality, you are selling the image of the store. linda says store windows can do much more than sell particular products. they really should be used to give the store its identity. no matter what the business. because customers pay so much attention to what s in the windows, retailers need to be very careful about ohio they set up their displays. for example, linda says, luxury items and affordable items must ....