More than 400 advertising and media industry leaders and insiders gathered at the Marriott Biscayne Bay in Miami, March 5-7, at the Borrell Miami Local Advertising Conference 2023. The theme of “Navigating Local Media s Brave New World” played out in main-stage presentations and breakout sessions over the two-day conference, offering the latest advertising and revenue-generating strategies and opportunities.
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Insider compiles a weekly list of moves in the creator industry, from new hires to investments.
This week includes updates at XX Artists, UTA, and the Ad Council.
It was a big week for esports athletes and livestreaming startups.
Gaming and entertainment brand Subnation announced plans to start a new esports franchise with Green Bay Packers wide receiver Marquez Valdes-Scantling. And eyewear brand Oakley hired Call of Duty champion Seth Scump Abner to serve as its first esports brand ambassador.