By
Apr 23, 2021
On Saturday, Apr. 24, The Korean Brand Research Institute released their brand reputation rankings for Korean singers for the month of Apr. 2021. Want to see if your favorite K-pop artists made the top rankings? Then keep on reading!
What are the Brand Reputation Rankings?
The brand reputation ranking is an index formed via big data brand analysis. The index helps unearth the consumers online habits and what affects brand consumption. The brand reputation index helps measure the positive and negative influence of a singer, the media s interest in them, the consumers interest in them, and the singer s communication volume.