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Textured hair in France: in the spotlights like never before

The haircare sector in France is in a state of upheaval; the range of products on offer is specialising, putting the spotlight on lines and products that have long remained in the shadows. The segment of textured hair is a perfect example! With the growing popularity of all-natural products and a drive by those most interested to make their claim, an entire industry is organising itself in the interests of curls that are - at last - free of complexes! Over 565% growth in 2022 for Les.

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