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Colourtrend Rolls Out New Brand Campaign

Colourtrend Rolls Out New Brand Campaign
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Brian Williams , Laurence Obyrne , Edel Nicholson , Virgin Media , Every Colour , Juniper Whorl , Creative Director , Girls Laurenceo Byrne ,

Boys+Girls Mask Up for New Social Campaign


Boys+Girls Mask Up for New Social Campaign
May 14, 2021
With mask-wearing in public settings set to become an integral part of our day-to-day lives, at least for the foreseeable future, Boys+Girls has launched an eye-catching campaign called “Dress to Impress” for the Good Mask Co, a PPE manufacturer that specialises in KN95 masks.
The social campaign features three naked models wearing absolutely nothing but their KN95 mask.
“In a global pandemic there is only one item of clothing that is truly important – your mask,” says Chris Clarkin, creative director, Boys+Girls. “But with a growing anti-mask sentiment and protests against the restrictions we needed to cut through the spread of misinformation to draw attention to the fact that wearing a mask is the simplest act anyone can do to protect themselves and others. So, we shot a campaign to do just that.” ....

Nigel Roberts , Alex Telfer , Laurence Obyrne , Jon Lloyd , Chris Clarkin , Paul Belford , Pat Stephenson , Shane Casey , Mark Duckenfield , Hannah Heweston , Kris Clarkin , Good Mask Co , Good Mask , Chief Relationship Officer , Chief Creative Officer , Creative Director , Account Manager , நைகல் ராபர்ட்ஸ் , அலெக்ஸ் டெல்ஃபர் , ஜான் லாயிட் , பால் பெல்ஃபோர்ட் , பேட் ஸ்டீபன்சன் , ஷேன் வழக்கு , கிரிஸ் கிளார்கின் , நல்ல முகமூடி , தலைமை உறவு அதிகாரி ,