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The Notebook: How dual-screening is changing the attention economy

The Notebook: How dual-screening is changing the attention economy
cityam.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cityam.com Daily Mail and Mail on Sunday newspapers.

United Kingdom , Republic Of , City Of , Andrew Weatherall , Ruth Armstrong , Max Hasting , Walter Isaacson , Kris Boger , Barbara Anne Mcmullan , Max Whitlock , Harvard Business Review , Paralympian Robyn Love , Vietnam War , Orlando Fige , Tiktok Shop , Aah Cookies , Dinky Dunkers ,

Vote for swagger: how marketers and advertisers can make this election year one to remember

From AI commerce to 6pm dinners, from weirdness and levity to the Great Negotiation, this is what’s coming your way in 2024 ....

United Kingdom , City Of , Natalie Bell , Jane Stiller , Lynsey Atkin , Jessica Tamsedge , Dan Dawson , Miranda Hipwell , Dan Morris , Karin Seymour , Jay Young , Charlene Chandrasekaran , Annie Mac , Richard Huntington , Kris Boger , Ryan Fisher , Lloyd Barnes , Philip Schofield , Toby Horry , Patel Robb , Marcos Angelides , Sharon Lloyd Barnes , Nishma Patel Robb , Advertising Association , Grand Visual , Google United Kingdom ,

Areas Of Influence: How TikTok Is Changing Creation, Community And Conversion

Areas Of Influence: How TikTok Is Changing Creation, Community And Conversion
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

Caspar Lee , Kris Boger , Media Agency Briefing , Tiktok United Kingdom , Tiktok Business , Gravity Road ,

Eight seconds: How brands are adapting to Gen Z's short attention span

Gen Z represents a sizable group of shoppers in today’s market, but won’t spend with just any business. Here, we unpack Gen Z’s spending behaviours, and why they shop the way they do. ....

Statista Gen , Tiktok Europe , Evan Tsaprounis , Kris Boger ,

How online communities, first-party data and feta cheese are transforming e-commerce

Marketers and media owners discuss innovative ways to reach and monetise audiences that are shopping online more than ever before ....

Mackenzie Smith , Bloomberg Verma , Kris Boger , Michael Greene , Gemma Spence , Lucy Jameson , Tiktok Boger , Caroline Chulick , Ashish Verma , Bryan Buckley , Jo Arden , Tiffany Co , United Kingdom , Nola Solomon , Alex Goat , Resell Tag , Facebook Marketplace , Hearst United Kingdom , Bloomberg Media Studios , Pet Nutrition , Bloomberg Green ,