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Mobile messaging campaigns generate 22.5x ROI in five days London, São Paulo, 08 December 2022 – Upstream, the global mobile marketing technology specialist, has announced its ecommerce . ....
New whitepaper reveals Upstream’s game-changing, patented mobile identification technology, the enhancements it brings to marketing, UX and security, and how it pushes mobile operators up in the digital advertising ladder London, Sao Paulo, Athens, October 4th, 2022 – MarTech experts, Upstream, say its new patented technology can identify up to 85%[1] of a website’s visitors allowing for accurate and efficient mobile marketing in a fully private and compliant way. ....
BT teams with MTN on enterprise services in AfricaQuad Nations commit to Open RAN supportA1 Telekom Austria Group snaps up Bulgarian IT services firm ....
Rich mobile messaging allows Mobile Operators and advertisers to engage consumers with tailored, media-rich interactions that can be measured and optimised for maximum conversion MNOs uniquely positioned to tap into RCS potential London, Rio de Janeiro, Athens, May 19, 2022 – RCS (Rich Communication Services) messaging is expected to account for a growing proportion of global mobile operator revenue and become a vital channel for advertisers as they seek to enhance direct-to-consumer interactions and grow their first-party databases. ....