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Personality dictates binge-watching: Study reveals why we can't stop streaming

Personality traits, particularly openness to experience and need for cognition, influence the use of over-the-top (OTT) services and binge-watching habits, revealing a complex relationship between individual differences and media consumption behaviors. ....

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Remake boom of K-dramas is a testament to their brilliant storytelling


Posted : 2021-06-03 09:46
By Kwak Yeon-soo
K-dramas have a wider audience than ever thanks to the success of global streaming platforms and a rising demand for diversified content.
According to data from the Korea Communications Commission, Korea s over-the-top (OTT) market grew by 23 percent in 2020 from the previous year.
A boom in OTT services has led to a surge in binge-watching of TV productions, such as tvN s inter-Korean romance Crash Landing On You, JTBC s coming-of-age drama Itaewon Class and OCN s fantasy action series Uncanny Counter. They were ranked in Netflix s top 10 list, variably across Asia, North America and Europe.
According to a report from the Korean Information Society Development Institute, K-drama exports were worth $273.27 million in 2019, up 11 percent from $241.89 million a year earlier. In a nod to the international success of K-dramas, the foreign adaptation business is booming. ....

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