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Amazon on creating ecommerce packaging that’s great for all: customers, companies and the environment Through its Amazon Packaging Certification program and other initatives, the world’s largest online retailer is partnering throughout the supply chain to improve packaging for ecommerce deliveries. With a win-win-win strategy that includes partnerships throughout the supply chain, the world’s largest online retailer is collaborating with the industry to optimize packaging design for ecommerce. In an exclusive interview, Brent Nelson, senior manager, worldwide packaging, Customer Packaging Experience (CPEX), tells Packaging Digest about the company’s business model, the Amazon Packaging Certification Guidelines and how teamwork will solve many of today’s packaging challenges for ecommerce marketing. ....
5 Emerging Trends in E-commerce Package Design The rise in e-commerce in 2020 forced brands to rethink their package design to connect with consumers outside the retail environment. Here are five design trends that resulted and advice on how to select the style that’s best for your brand. May 12th, 2021 While e-commerce was already well established before the pandemic, 2020 certainly prompted widescale changes in online shopping behavior that appear permanent. As retailers fought to continue operating after closing their physical stores, we also saw unprecedented e-commerce adoption as both business owners and consumers worked to keep up with this new retail reality. ....
Lenox Optimizes Wine Glass Packaging for Amazon Shipping A packaging redesign for tableware brand Lenox for its red wine glasses hits the sweet spot, providing both enhanced sustainability and greater product protection for Amazon’s Frustration-Free Packaging requirements. Feb 26th, 2021 In September 2018, Amazon launched a Vendor Incentive Program, also known as its Frustration-Free Packaging (FFP) Program, to encourage brand owners to package their products in easy-to-open, recyclable packaging that is ready to ship to customers without additional Amazon boxes. Beyond the promise of reduced packaging materials and greater customer satisfaction, Amazon provided another tantalizing incentive: an early adopter credit of $1 per newly certified unit received by the Aug. 1, 2019 deadline. Another less-inviting incentive was a $1.99 chargeback per unit for those suppliers failing to meet FFP guidelines following the deadline. ....
Sustainability Awards 2021 opens for submissions 25 January 2021 Expand The world s most prestigious competition for sustainable packaging innovation is back! This year s edition, which culminates at the Sustainable Packaging Summit on 29th September at FachPack in Nuremberg, Germany, unveils a new category, focusing on the best sustainable innovation for e-commerce. The Sustainability Awards is accepting submissions from 25th January to 24th March 2021, and once again seeks the most significant and impactful sustainable packaging innovations and initiatives from all over the world. New for 2021 Having added the Pre-Commercialized category in 2020, the Sustainability Awards competition is again expanding with the addition of a new E-commerce category this year. ....
Amazon, America’s largest online retailer, is deep in the throes of its largest-ever holiday shopping season, a breakneck sprint to ship billions of items in hundreds of millions of packages. ....