Mumbai: Disney Star, the official television broadcaster of TATA IPL 2023, has clocked an astounding 6230 crore minutes of watch time for the opening 10 matches. With a cumulative reach of 30.7 crore viewers for the first 10 matches, the broadcaster has garnered 23 per cent more viewers compared to the previous IPL edition. This reach happens to be the second-highest ever in
France, the imperfect back-to-back World Cup finalists, have had to draw on deep reserves in what has been a strange tournament in many ways. If they can do so again, a third title might well be theirs.