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VW CEO Herbert Diess embraces social media and splashy events — and it is working


VW CEO Herbert Diess embraces social media and splashy events and it is working
While the gains Diess has generated lately are still a far cry from what Elon Musk pulled off in 2020, they have partially made up for lowered compensation
17 March 2021 - 11:30 Christoph Rauwald
Volkswagen group CEO Herbert Diess. Picture: REUTERS/ALBERT GEA
Frankfurt Volkswagen has swiftly gone from corporate dinosaur status to stock market darling, and its CEO’s imitation of Elon Musk has a lot to do with it.
Herbert Diess has taken a page out of the Tesla CEO’s script for captivating investors big and small, taking a hands-on role in getting VW’s message out on social media and staging splashy events big on ambition. It’s paying off the carmaker’s common shares closed on Tuesday at their highest since 2009. ....

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VW CEO's embrace of Elon Musk's playbook is paying dividends


MONEYWEB
app instead?
The turnabout in sentiment on VW has been dramatic and sudden.
By Christoph Rauwald, Bloomberg
17 Mar 2021 
08:47 
Herbert Diess, chief executive officer of Volkswagen AG (VW). Image: Bloomberg
Volkswagen AG has swiftly gone from corporate dinosaur status to stock market darling, and its chief executive officer’s imitation of Elon Musk has a lot to do with it.
Herbert Diess has taken a page out of the Tesla CEO’s script for captivating investors big and small, taking a hands-on role in getting VW’s message out on social media and staging splashy events big on ambition. And it’s paying off the carmaker’s common shares surged Tuesday to their best close since 2009. ....

United States , Lower Saxony , Elon Musk , Porsche Taycan , Patrick Hummel , Ken Menager , Depositary Receipts , ஒன்றுபட்டது மாநிலங்களில் , கீழ் சாக்சனி , பேட்ரிக் ஹம்மல் , கேன் மெனஜர் ,

VW CEO's embrace of Elon Musk's playbook sends stock soaring


The Straits Times
Volkswagen CEO Herbert Diess moves has paid off for the carmaker.PHOTO: REUTERS
PublishedMar 17, 2021, 3:27 pm SGT
https://str.sg/Jjvx
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It's electrifying: VW CEO's embrace of Elon Musk's playbook sends stock soaring


VW s common shares closed Tuesday at their highest since 2009.
The company aims to build six battery factories in Europe alone by the end of the decade and had an annual earnings conference that it also chose to focus on electric vehicles
Volkswagen has swiftly gone from corporate dinosaur status to stock market darling, and its chief executive officer’s imitation of Elon Musk has a lot to do with it.
Herbert Diess has taken a page out of the Tesla CEO’s script for captivating investors big and small, taking a hands-on role in getting VW’s message out on social media and staging splashy events big on ambition. It’s paying off - the carmaker’s common shares closed Tuesday at their highest since 2009. ....

United States , Lower Saxony , Elon Musk , Porsche Taycan , Patrick Hummel , Tom Narayan , Ken Menager , Depositary Receipts , ஒன்றுபட்டது மாநிலங்களில் , கீழ் சாக்சனி , பேட்ரிக் ஹம்மல் , டோம் நாராயண் , கேன் மெனஜர் ,