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The Gerety Awards opens entries for 2024; Saatchi & Saatchi CCO Mandie van der Merwe named as AU/NZ ambassador and jury president

Gerety Awards has announced it is now open for entries along with announcing that the joint Australia/New Zealand (AUNZ) executive jury session will be led by ambassador and jury president Mandie van der Merwe, recently appointed CCO at Saatchi & Saatchi Australia.

Gerety Awards has also r ....

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People on the Move, including changes at Facebook, Angi and 180 Amsterdam

People on the Move, including changes at Facebook, Angi and 180 Amsterdam
thedrum.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thedrum.com Daily Mail and Mail on Sunday newspapers.

New York , United States , United Kingdom , City Of , Noord Holland , Dhanusha Sivajee , Chris Allen , Mark Darcy , Michelle Klein , Katrina Encanto , Rebecca Martin , Dharesheni Nedumaran , Amalia Webber , Wunderman Thompson , Asia Pacific , Deborah Woollard , Emily Hoong , Brand Group , Interpublic Group , Pitch Marketing Group , Annette Male , Markd Arcy , Knot Worldwide , Mullenlowe London , Marketing Group , One Minute ,

Movers and Shakers: Snap, McDonald's, Facebook, 180, 72andSunny, InMobi, Lively

Movers and Shakers: Snap, McDonald's, Facebook, 180, 72andSunny, InMobi, Lively
campaignlive.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignlive.co.uk Daily Mail and Mail on Sunday newspapers.

United Kingdom , City Of , Noord Holland , Jed Hallam , Pete Evans , Mark Darcy , Michelle Klein , Carolyn Everson , Philip Gale , Katrina Encanto , Nicky Bell , Simon Usifo , Lottie Dennis , Michelle Lansdowne , Morgan Flatley , Paul Pomroy , Sandy Powell , Alistair Macrowhas , Mactaggart Mickel Group , Buildstore Group , Will Scougal , United States , Facebook Creative , Sunny Amsterdam , Ogilvy Germany , Mullenlowe London ,

Senior MullenLowe London creatives head 180 Amsterdam hiring spree

Senior MullenLowe London creatives head 180 Amsterdam hiring spree
campaignlive.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignlive.co.uk Daily Mail and Mail on Sunday newspapers.

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The power of brand communication with purpose

Promoted
from
Shutterstock
By Jenni Baker-01 April 2021 21:54pm
The power of purpose panel discussion is available on demand via The Drum s Digital Transformation Festival website
Brands are increasingly expected to drive marketing messages forward with purpose at their heart - but how can they achieve this authentically to drive an emotional connection with audiences?
According to Harvard Business Research, 64% of consumers say that when they connect with a brand, it’s generally because of a shared value. Now, because of that, it’s not surprising that 70% of CMOs see that having purpose in their marketing messages is a key priority. ....

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