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What Brand Marketers Can Learn From the Pop-Tarts Bowl

What Brand Marketers Can Learn From the Pop-Tarts Bowl
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Kansas State plays conference rival UCF - The Morning Sun

The Kansas State Wildcats will take on conference opponent UCF. The teams match up Saturday for the first time this season. Kansas State is 0-0 against the Big 12, and UCF is 0-0 against conference … ....

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Will Howard Transferring to Ohio State From Kansas State; Also Considered USC, Miami

Former Kansas State quarterback Will Howard has committed to Ohio State, according to ESPN's Pete Thamel. Howard appeared in 34 games over four seasons with… ....

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A Cheez-It trolled a Pop-Tart, and college football bowl season may never be the same

From a Duke’s Mayo bath to a morbid Pop-Tart feeding frenzy, this college football bowl season is brimming with food horrors. ....

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People are obsessed with the Pop-Tarts Bowl mascot

‘Dreams really do come true,’ Strawberry the Pop-Tart’s sign read ....

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