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CEO Ditched Her Master s Degree To Start An Inclusive Lingerie Line for Real Women

Agarwala founded Butt-Chique in 2020 after she recognised a gap in the activewear market - a lack of options that were both stylish and functional for women of diverse body types.

Pinkvilla Style Icons Edition 2: Sharvari Wagh wins Butt-Chique presents Super Stylish Rising Star - Female

The challenges & opportunities in India s intimate wear industry

What is your first memory of shopping for lingerie? It s quite possible that you were a teenager accompanied by your mom to a store full of salesmen, which could be an uncomfortable experience. The reality is that this issue isn t just limited .

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