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Wow a crowd at your next event (in person or virtually) Generate shareable content Celebrate an anniversary or milestone For years, the power of record-breaking has served to celebrate superlative achievements by individuals, brands, and businesses around the world, and that includes companies within the automotive space. When fused into a car campaign or event, record-breaking has literally driven brands to reach new heights, speeds, and distances for media and consumers to witness, interact with and experience as if they were on the journey themselves. From Hyundai, Porsche, Subaru, and Jaguar to Chevrolet, BMW, Volkswagen and more, check out these record-breaking car activations that were organized with one or more of these five purposes in mind: ....