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US tradeshow sector forms new advocacy alliance A coalition of eight US event industry associations has formed a new advocacy group, the Exhibitions and Conferences Alliance (ECA), to lobby the interests of the US exhibitions and conference sector with legislators. ECA describes its role as being, “to help government officials understand the important role events have on economies and job creation. We promote the impact of the sector, drive general industry awareness, monitor legislative issues, advocate for the industry’s common interests, and work with partners globally as needed, to maintain a favorable operating environment within the US. “ECA provides a long-term strategy focused on creating substantive relationships with policymakers and ensuring priority matters are heard”. ....