California Apparel News asked trade-show leaders: What is the most insightful piece of exhibitor or buyer feedback you have received that you are incorporating into the remainder of 2024?
California Apparel News asked trade-show leaders: What is your priority as a trade-show producer as we move into 2024, and what is at the core of your decision-making when creating experiences for your guests?
<em>California Apparel News</em> rounded up leaders of the industry’s top trade shows and asked them to share their insights and innovations over the past two-and-a-half years and tell us what the new normal will look like going forward.
Over the past two years, a novel phrase entered the language: “the new normal.” And while it typically describes things that are subpar compared to bad times, there’s no reason “the new normal” can’t mean “better than ever.”