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Fast food giant McDonald’s has sold billions of hamburgers, but that success hasn’t come without getting into a few pickles. In 2003, the company butted heads with both The Oxford English Dictionary and Merriam-Webster’s Collegiate Dictionary over an entry they felt was disparaging to the brand. And no, it wasn’t “cholesterol.” Executives were miffed that the two legitimized the word McJob. While it’s impossible to discern who exactly coined the term, it first gained popularity after being featured in Generation X, the influential 1991 novel by Douglas Coupland about disenfranchised young adults. The Oxford English Dictionary began including the word in its 2001 edition, defining it as “an unstimulating, low-paid job with few prospects, esp. one created by the expansion of a service sector.” While McDonald’s was not mentioned by name, the “Mc” made it fairly clear what sort of job and what sort of company would fit the description. ....