Sisters Jess and Lou Alderson know all about heartbreak – and now they’re experts in matchmaking too.
Only a year ago the siblings launched a dating app that has proved so successful it has just celebrated its first wedding.
Their secret? Putting personality first, not appearance.
Rather than presenting an array of pictures, SoSyncd gives potential partners a compatibility score based on psychoanalyst Carl Jung’s theory of personality types – for example ambitious, nurturing, practical or fun.
Sisters Jess Alderson , right, and Lou launched the dating app during lockdown which has already resulted in its first wedding
The pair, pictured as children playing on a beach, designed the app as an alternative to swiping
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