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VIOOH Shares Industry-first Carbon Emissions Measurement Hitting 18% Below Benchmark

VIOOH report: OZ advertisers expected to increase programmatic DOOH spend by over a third

Leading premium global digital out of home (DOOH) supply-side platform VIOOH has today released its annual research into the programmatic DOOH market. The findings show that the future of programmatic DOOH (prDOOH) remains strong with its popularity surging, especially in Australia. Across campaigns

Australian advertisers cutting other spend to boost programmatic DOOH

Australian advertisers cutting other spend to boost programmatic DOOH
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Third of brands to boost programmatic DOOH spend in next 18 months | News

Third of brands to boost programmatic DOOH spend in next 18 months | News
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Australian advertisers expected to increase programmatic DOOH spend by over a third

Nearly a third of advertisers are taking budgets from other digital and traditional channels, and 15% are allocating new budgets for prDOOH.

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