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Country Radio Seminar Study Sees DSPs Encroaching on Beloved FM Format During Quarantine
Country Radio Seminar Study Sees DSPs Encroaching on Beloved FM Format During Quarantine
A research study showed most active country fans believe they can better hear their favorite songs on DSPs. yet, if they had to make a choice, would still narrowly opt for their local FM stations.
Chris Willman, provided by
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A research study released during this week’s virtual Country Radio Seminar zeroed in on how DSPs have encroached on and in some ways pulled ahead of traditional radio during the pandemic, while stopping short of pushing the panic button for terrestrial FM radio.
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