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Inspire Brands promotes Jason Maceda to chief development officer

Inspire Brands promotes Jason Maceda to chief development officer as part of corporate restructuring to allow focus on franchisees; Dan Crocker to resign ....

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Baskin-Robbins Is Dropping 3 New Flavors and a Line of Ice-Cream-Themed Merch

From new flavors to a full line of limited-edition merch – the iconic American staple is encouraging customers to celebrate all that is sweet. ....

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77-year old ice cream chain Baskin-Robbins getting a makeover

The makeover has been a long time coming. ....

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Baskin-Robbins is getting a makeover — and will sell bicycles

Overall, ice cream sales at U.S. scoop shops grew 4.4% from 2019 to 2021, according to Euromonitor International. ....

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Baskin-Robbins 'grows up' with first rebrand in 20 years

DUBAI: Ice-cream brand Baskin-Robbins has announced a new logo, tagline and flavors in its first major rebrand in 20 years. The new tagline, “Seize the Yay,” is part of an update that includes packaging and employee uniforms, as well as the launch of new merchandise such as clothing, bicycles and skateboards. ....

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